Saturday, February 11, 2017

Demo Days this Thursday at Whitetail Resort

This Thursday at Whitetail Resort Alpine Ski Shop will be hosting a consumer Demo Day. Come out and test next seasons skis and snowbirds from the hours of 10-3. Alpine is offering a reduced price $35 lift ticket for the day. Stop by either location to grab a voucher. If you are unable to get by the store do not worry. We will have a tent set up at the mountain and will have more discount vouchers available.
Registration will be in the lodge from 9-11. Call store for details. We look forward to seeing everyone on the mountain.

Tuesday, January 24, 2017

Volkl Clothing SALE going on NOW!

Alpine just received a large selection of mens,women and kids Volkl clothing. All of the styles are marked down 40% off. Stop in and check out the great new styles available before your next outing. Alpine offers the very best in ski and snowboard apparel for the entire family.

Monday, November 28, 2016

Powell Peralta X Nixon Time Teller Watches

Nixon has teamed up with the legendary skateboard company Powell Peralta for this holiday season. A new Time Teller has been introduced with 2 iconic graphics. The first model is the Vato rat which is available in silver and black. The second model celebrates the classic ripper graphic in all black. These are extremely limited and are a must have for the skateboarder in your family.

Wednesday, November 23, 2016

Smith Goggle SALE Going on Now!

Grab a great deal on some of the best goggles available. All of Smith's famous IO Series are now 20% off. All come with 2 lenses and offer a quick interchange system. We have many different sizes that can fit every type of face. Also we have marked down the famous squad goggle for those of you looking for a cool looking model at a lower price point. Shop local this thanksgiving weekend!

Monday, November 21, 2016

Helly Hansen Outerwear on SALE right now at Alpine

Alpine is celebrating this shopping holiday now. All Helly Hansen Outerwear is reduced 20%. All 2017 pants-jackets and fleece are marked down. So hurry in and grab a tremendous deal on some of the warmest clothing on the mountain. Sale is only on in store merchandise. Sale ends Next Monday. So shop Alpine this holiday season for the very best gifts, and keep on "praying for SNOW!"

Saturday, November 12, 2016

Stance X Star Wars Collab socks are back!

 Yes they did, Stance brought back the awesome Star Wars socks for the holidays. Alpine has a huge selection of these gems. Check out the new light side and dark side 6 pack boxes. We also have 3 pack boxes and single pairs. These make great gifts for the upcoming holidays. May the force be with your feet.

Thursday, November 10, 2016

The Blizzard Black Pearl for 2017 is at Alpine Ski Shop

Alpine is stoked to be offering the newest Black Pearl model from blizzard for the 2017 season. This model is the backbone of the ladies free-ride line. It is both great for intermediate to advanced lady riders. It's 88mm waist is perfect for ripping groomers or plowing through the deep snow. This ski performs well in all types of snow conditions. It has an early rise rocker in the tip and tail and a solid camber profile under foot. Come see why this is one of Alpine's best selling ladies models.

Tuesday, November 1, 2016

Thirty Two STW Boa Grey Snowboard Boots for 2017

 Thirty Two offers this great first price point Boa model in a solid grey color way. The STW boa is a staple in the line up and always a top seller. It boasts Level 1 Intuition brand liner, which is super light and heat moldable. The outsole is the crazy durable STI evolution foam and it also offers a 3d molded tongue for comfort. It is easy on and easy off. It has a soft flex and is perfect for the developing intermediate rider.

Monday, October 31, 2016

Final Ski and Snowboard Swap of the season this weekend in Sterling

Here we go again. The final ski and snowboard swap of the season. This Saturday and Sunday at Alpine Ski Shop in Sterling, come buy and sell used equipment and clothing. Great deals for everyone in the family. All items for the swap can be dropped off starting October 31st. All items sold receive a gift card for 100% of the sale. Call for more details, or check

Saturday, October 29, 2016

SB Silver Box Dunk Highs drop today

Alpine is proud to offer the Box Pack dunks from Nike SB. Releasing today is the Silver Box dunk High. It boasts the marble leather that is crazy comfortable, and is reminiscent of the "Iron" highs from back in the day. Get in quick as they are sure to go quick. We also have in stock the orange box lows and the new Sea Crystal Lows. So think Alpine for all your SB Needs.