Northwave Sneak Peek

My Northwave rep floated me some images of the upcoming 2010 boot line from Northwave. I maintain a strong loyalty to this brand as it helped establish alpine as a premiere snowboard shop in the mid 90's. They were one of the first brands to open us as an account back when we weren't "COOL" enough to carry other brands. I never forget who helped me out and who said no to me still to this day.
Northwave struggled a couple of years ago with fit and looks, but all that changed 2 years ago. This past seasons boots were some of the first to sell out. The super lace system is dialed and super easy to use. It looks like they will be going forward with it on even more models for next season.